This is Part II in a series on Metrics + Measurement for Beginners. Start at the beginning with How to Measure Success of Your Marketing Campaigns. We’ve figured out the what and why of our marketing campaign with measuring success (goal, idea,…
Pressing the “one-click” install for WordPress is just the beginning to getting your blog off the ground. While the next biggie is finding a template that you love, it’s also important to take a few minutes to change some of the default…
One of the first steps to setting up your own website or blog is to determine where it will live on the Internet – formally called hosting or web hosting. This guide is everything you need to know to get started. Want…
When was the last time you heard the word “webmaster”? It’s a little old school, but even Google still uses the term. Did you know there are a ton of free tools hidden inside Google Webmaster Tools that can help you grow…
While I could be snarky and say: “Step #1: go to Namecheap, type in a url, click purchase. You’re done!” That’s not why you’re here! Buying the domain name is the easy part. It’s picking a domain that can be tricky. Often times…
One of the first things you probably think about when you’re setting up a new business is “I need a website!” Another important thing to get nailed down right away is an email address at your new domain name. There are several reasons to…
“What WordPress plugins do I need?” is a question I get asked frequently. While there a ton of great plugins that fit unique people and situation, here are my top 10 baseline plugins that I recommend installing first thing on most WordPress…
SEO (search engine optimization) has a bad reputation these days. To non-technical folks it can seem confusing. And we often hear a lot of mixed messages about the dos and don’ts. SEO doesn’t have to feel impossible. By learning and applying little…
